Looks like the effects of Kanye’s Remark on slavery is finally coming to play in a negative way for him.
The singer’s brand YEEZY collaborated with Australian sportswear brand 2XU, there was a whole debut set up at a 2XU store in Sydney.
The collaboration was scheduled to begin at 9am on Saturday, 5th May. 2XU staff had to come early to prepare for the crowd they thought would be all over the place and would line up to buy $550 neoprene leggings and the $500 bike shorts deemed Scuba tights and Scuba shorts.
After the first 45-minutes, customers were still failing to show up, the store shut down the event. A representative told Fairfax Media:
“There’s been a change of direction from head office and unfortunately the event has been cancelled”.
These products had been hyped and publicised on social media by the rapper’s wife Kim Kardashian and a press release had stated that:
“fans will have to be quick, with a strictly limited number of pieces from the collection available to the public”.Despite all this, by Saturday evening, the leggings and shorts were still very much available without being sold.
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